Despite the facts relating to cocoa’s origins, what does the end consumer care about when it comes to chocolate; and what does this say about Ghana’s perceived relevance in the global industry? — A good friend who resides in Zurich recently told me of a discussion two people were having, where they asked each other “who has the better chocolate: Switzerland or Belgium?” I retorted, “should the question not be who has the best cocoa, since this is what makes chocolate? And if…